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    Sustainability

    Our Commitment to Sustainability

    Every daily choice shapes our planet’s future. As a global brand, we recognize our environmental responsibility and have launched our commitment: Healthy Skin, Healthy Planet.

    Cruelty Free & Vegan

    Our products are recognized cruelty-free by PETA (People for the Ethical Treatment of Animals) and Leaping Bunny. We are vegan and gluten-free. 

    Sustainable ingredients 

    Our formulas prioritize natural ingredients, featuring primarily plant-based components and low molecular fish collagen in our masks and creams for optimal skin absorption.

    We exclude Butylene Glycol from all formulations, reducing global warming potential by 50% and cutting non-renewable energy use by 46% compared to traditional petroleum-based processes.

    Our products are free from:

    Artificial Colors and Fragrances, Mineral Oil, Lanolin, SD Alcohol, Parabens, and Microplastics.

    Our mission

    Less plastic, Less waste

    We prioritize sustainable packaging by using larger containers that reduce waste and provide better value. Our approach saves approximately 40% in packaging materials through efficient container sizing and minimal yet protective designs.

    Our suppliers use materials with at least 70% post-consumer recycled (PCR) content, and we’re working toward achieving 100% PCR content in the coming years.

    All our bottles are made from pure, uncoated glass to ensure complete recyclability

    our commitment to sustainable packaging

    smart material choices

    We exclusively use highly recyclable plastics: PET, HDPE, MPDE, and PP. From day one, we’ve avoided problematic materials like ABS, SAN, PETG, and metallized components that complicate recycling.

    reducing waste

    Our sustainability roadmap includes:

    * Increasing post-consumer waste (PCW) content from 70% to 100%.

    * Using FSC-Certified paper

    * Optimizing carton sizes to eliminate excess space

    Metal-Free Innovation

    Our redesigned packaging eliminates the need for metal separation in recycling:

    * New airless cream containers use 100% Polypropylene (PP)

    * Pump actuators are now entirely metal-free

    Some components can be recycled as a single unit

    Science Backed Clean Skincare

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